What kind of driver are you raising?
The Transport Accident Commission (TAC) has “Strings”, a road safety campaign emphasizing a simple fact: How a parent drives now can strongly influence how their children drive later. The campaign is...
View ArticleRaise A Glass at Bloody Angle
Victoria Bitter, Legacy and RSL in Australia have teamed up again to commemorate the Gallipoli Centenary with Raise A Glass, online at raiseaglass.com.au. This year the campaign marks the ANZAC Day...
View ArticleLibra I Am Fearless
Libra in Australia is running “I Am Fearless”, an integrated advertising campaign designed to help young women learn to deal with the things that are holding them back – their fears. iamfearless.com.au...
View ArticleTAC Towards Zero
The Transport Accident Commission (TAC) in Victoria, Australia, is working with the Victoria government to run “Towards Zero”, an integrated advertising campaign asking Victorians to consider what it...
View ArticleBonds Boys in Undies
Bonds in Australia is running “The Boys”, an advertising campaign featuring two testicles, Rob and Dennis, who know what they want (very comfy undies) and, more importantly, what they don’t want...
View ArticleBonds Boys Digital Billboard
Pacific Brands, with Clemenger BBDO Melbourne and oOh! media, has commissioned a digital billboard featuring Rob and Dennis from the popular mens underwear campaign The Bonds Boys. The full motion...
View ArticleSnickers Hungerithm
Mars Chocolate Australia has introduced the SNICKERS® Hungerithm, a hunger algorithm that monitors the mood of the Internet, and then lowers SNICKERS prices accordingly. The Internet gets a little...
View ArticleTAC Meet Graham the Invulnerable
The Transport Accident Commission (TAC), a road safety organisation in Victoria, Australia, has launched ‘Graham’, an interactive lifelike sculpture demonstrating human vulnerability. Royal Melbourne...
View ArticleMyer Give Registry with Salvation Army
Myer and Salvation Army Australia have launched the Give Registry, a collection of essential items for survivors of family violence. Awareness of family violence being a pervasive national problem is...
View ArticleBonds Think of Fathers in post natal times
Bonds in Australia is marking Fathers Day 2016 with an advertising campaign recognising the endurance required of not only post natal mothers, but also post natal dads. A tongue in cheek film features...
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